Dear Bahá'í friends,
In just over three months the period of the world-wide proclamation of the Faith will be opened at the six Intercontinental Conferences called to celebrate the centenary of the revelation of the Suriy-i-Mulúk. [1] Those conferences will provide an opportunity for representatives of the National Spiritual Assemblies to exchange ideas and co-ordinate plans for the proclamation which will continue throughout the remaining four and a half years of the Plan.
The stimulating effect of this interchange of ideas will produce greatly increased momentum throughout the world, but inasmuch as many projects must be worked out before that date, we feel a few additional comments on the nature and purpose of proclamation will be helpful now.
Proclamation comprises a number of activities, of which publicity is only one. The Universal House of Justice itself will be conveying the Message of Bahá'u'lláh to the heads of all states, but, in addition to this, one of the most important duties of each National Spiritual Assembly is to acquaint leaders of thought and prominent men and women in its country with the fundamental aims, the history and the present status and achievements of the Cause. Such an activity must be carried out with the utmost wisdom, discretion and dignity. Publicity connected with such approaches must be weighed very carefully, as it may be unwise or discourteous. This is, of course, a long- range programme, for such things cannot be rushed, but it must be given constant attention.